Almost four years after its first announcement, Apple is dropping its original HomePod smart speaker. The company has said it wants to focus on the $ 99 HomePod Mini.
As TechCrunch noted, Apple took almost five years to build this device. He even built the largest commercial anechoic chamber in the United States to test the audio capability of the device.
When it launched, the audiophile community also noted that Apple’s speakers stand out from the proven devices in the hi-fi audio segment. This is not an easy task. Despite great reviews and impressive audio quality, the $ 350 HomePod never really took off.
In a statement to TechCrunch, Apple didn’t explain why it was putting the HomePod on hold, but it did suggest that the HomePod Mini’s incredible sales numbers could be the reason:
HomePod mini has been a hit since its debut last fall, giving customers incredible sound, a smart assistant, and smart home control for just $ 99. We are focusing our efforts on HomePod mini. We are discontinuing the original HomePod, it will remain available while supplies last through the Apple Online Store, Apple Stores, and Apple Authorized Resellers. Apple will provide HomePod customers with software updates, service, and support through Apple Care.
While there’s no doubt about HomePod’s great audio prowess, its $ 350 tag at launch made many people choose smart speakers from Google, Amazon, or Sonos. When the company slashed the price to $ 299 in 2019, it was a bit too late.
Did you know that we have a newsletter dedicated to consumer technologies? It’s called Plugged In – and you can subscribe to it here.
Published March 13, 2021 – 04:58 UTC