BMW wants to make you FEEL THINGS with its new AI assistant

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When the world finally ends in a big fireball, I’m sure people will always say BMW’s iDrive infotainment system is the best there is.

However, BMW is not going to rest on its laurels. To maintain its leadership position in infotainment technology, it is adding a bunch of new super-tech features to the iDrive system that will power the iX and i4 electric vehicles.

The iDrive 8 system uses natural language processing, gesture control and machine learning to connect vehicle and driver in ways that are more intuitive, personal and emotional manners.

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Credit: BMW